Note Pyramid
Brioche Vanille
There is a baked note in the top of Lattafa Brioche Vanille Eau de Parfum 100ml, listed as brioche itself, and it is the reason to pay attention to this one.
Bergamot opens with a quick bitter citrus lift and freesia adds a cool, slightly green floral alongside it, but within minutes the brioche takes hold: warm, eggy, buttery, closer to the smell of a bakery first thing in the morning than to anything you would normally find in a bottle. Heliotrope follows and pushes it further into powder, with that soft, faintly sweet quality that makes fragrance feel comforting rather than clever. Fir balsam is the surprise in the middle, green and resinous, a cool breath that stops the pastry idea becoming cloying. The base then commits fully. Vanilla is rich and dark rather than ice cream bright, benzoin adds resin and body, and praline brings a nutty, sticky sweetness that sits right at the edge of too much.
At eau de parfum strength this projects well for the first hour and then settles into a warm, close halo that lasts the rest of the day. Sweet fragrances tend to grow on fabric, so one spray on skin will do more than three on a jumper.
Cold weather suits it best and it comes into its own in the evening. It reads as unisex, though it is bought mostly by people who already know they like the sweet, edible end of fragrance. If that is not you, this will be too much, and no amount of restraint in the application will change it.
Lattafa Perfumes is based in Sharjah and sells on its Made in UAE credentials. Its founder arrived in Dubai from Pakistan, learned the trade in a relative's perfume shop and went on to found the company, which works in attar and concentrated oils as readily as it does in European style compositions.
Please note: images are a guide only. Packaging and bottle design may occasionally differ from those shown due to manufacturer updates or promotions.
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